Best answer: What social media is popular in Singapore?

What is the most popular social media platform in Singapore in 2021?

Facebook Statistics in 2021

Around 4.88 million Singaporeans use Facebook, which amounts to more than 90% of all social media users in Singapore. These figures show the status of Facebook as one of the leading social media platforms in the country.

Why social media is important in Singapore?

Even government officials are active on social media because it’s an important medium to communicate and engage with the people. Social media is one of the most important ways to connect with prospects and build a loyal following in Singapore for companies reach consumers.

What percentage of Singaporeans use social media?

Furthermore, about 62 percent of the users stated that they regularly visit a social media platform. YouTube, WhatsApp and Facebook are considered to be the largest social media platforms exceeding penetration rates of 80 percent.

Which social media platform is most popular in Singapore?

In terms of which social media platforms Singaporeans are mostly on, it is YouTube (4.4mn users) and WhatsApp (4.32mn). Singaporeans (88.7%) use YouTube on a daily basis—two hours per day—for general media consumption.

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What social media platform do Millennials use the most in Singapore?

Instagram could therefore be considered as one of the most popular social networks for millennials in Singapore. The Facebook-owned social network counts about 766 million active users worldwide.

Who uses Instagram Singapore?

There were 2 069 000 Instagram users in Singapore in January 2020, which accounted for 33.7% of its entire population. The majority of them were women – 55.3%. People aged 25 to 34 were the largest user group (830 000).

How popular is Twitter in Singapore?

Number of Twitter users in Singapore 2019-2021

In 2021, there were over 1.7 million Twitter users in Singapore. It was found that in 2020, a majority of local social media users are aged between 25-34 years old.

How often do Singaporeans use social media?

Singapore’s Social Media Habits. On average, most Singaporeans spend about 2 hours every day on one social media platform or another. The most used social media platforms by far were YouTube and Whatsapp. 88.7% of Singapore’s user base uses YouTube on a daily basis for general media consumption.

How many active social media users are there in Singapore?

By 2025, it is estimated that there will be around 5.6 million social media users in Singapore, up from 5.05 million in 2020.

How many teenagers use social media?

Surveys show that ninety percent of teens ages 13-17 have used social media. Seventy five percent report having at least one active social media profile, and 51% report visiting a social media site at least daily.

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